Cynthia Marshall Biography. Perhaps. If the coaching is bad, that one player can't save the team. And as a leader, you need to help make them ready by giving them the tools they need to develop their skills, so they can take advantage of those skills when they find themselves with the ball. Mandatory Credit: Jerome Miron-USA TODAY Sports. Eventide. I wasnt offended by it. First things first, though, we wanted to clear the air on something that started at the very beginning of her Mavericks tenure -- mainly, her assertion during her introductory press conference that she didn't know who Mark Cuban was when he reached out to offer her the job as Mavs CEO. And Marshall says Cuban's decision is having a ripple effect. While her husband has dealt with high blood pressure and diabetes, Marshall has a compromised immune system after receiving chemotherapy treatments 10years ago to overcome colon cancer. The immediate priorities were developing a womens agenda, institutionalizing an inclusive culture and creating a better employee complaint process and operations infrastructure. Marshall has mastered the challenge of building culture and sustaining it. I wanted to be a math teacher growing up, and I sit and do crazy things when Im in the car, riding around with my husband. I am such a cheerleader for all of them, Marshall said. Liked by Cynt Marshall Join now to see all activity Experience Chief Executive Officer Dallas Mavericks Mar 2018 - Present4 years 11 months Dallas, Texas President and CEO Marshalling. When asked if these recent allegations against the Mavericks felt like a regression, Marshall didn't hesitate. When former AT&T executive Cynt Marshall was named CEO of the Dallas Mavericks in 2018, she became the first woman to lead the team's front office. In other words, there's a difference between doing things right and doing the right thing. And in 2018, she was named the CEO of the Dallas Mavericks, making her the first Black female CEO in NBA history. When Mark appointed me, he wasnt trying to make history, Marshall said. The Mavericks organization has a process whereby everyone gets to contribute and put their ideas and their energy into a new way of operating. So, Marshall said the team had planned to use the beginning of the season to brainstorm how it would handle its in-game entertainment at American Airlines Center before hosting games with more fans. On the June episode of CEO, host Lee Cullum is joined by Cynthia Marshall, CEO of the Dallas Mavericks. Some people are just born with "the right stuff" to be a CEO, and this leader proves that she deserves her spot at the top. Less than a year into retirement, Cynthia Marshall got a call about a position requiring her skill set as the former senior vice president of human resources at AT&T. The Sports Illustrated article that broke the Mavericks scandal detailed numerous serious instances of sexual harassment and inappropriate behavior at the organization. The team's new CEO, Cynthia Marshall, said during an appearance on ESPN's The Jump on Wednesday that Mavericks owner Mark Cuban has given her the mandate to "transform the culture," a task that is well underway. Already have a Bally Sports account? Enjoy unlimited access to all of our incredible journalism, in print and digital. After high school, she got a full ride to the school of her choice, the University of California, Berkeley. Marshall asked probing questions to Cuban, who told USA TODAY Sports he had no reason not to be completely honest with her on that or any issue. And Marshall then implemented various policies to improve the organizations practices. As she tried to advance in her career, however, Marshall said she often experienced code switching, which entails of people of different backgrounds changing their mannerisms to make others feel more comfortable. In the fourth episode of the series, I had the privilege of speaking to Dallas Mavericks' CEO Cynthia "Cynt" Marshall, an especially poignant conversation that came at the same time we're examining the racist behaviors that have tainted our country for so long. Leno credits his comedy success to simply being nice to people along the way. Cynt Marshall has been a dynamic force for inclusion and diversity within the Mavericks organization and over a 36-year career at AT&T. Widely recognized for her visionary leadership and ability to get things done, Marshall was touted as one of Adweek's 30 Most Powerful Women in Sports and was selected as one of . She brought a 100 day plan, transparency . Take chances and be bold, as we're in a moment where people will be understanding and forgiving of a certain uncertainty in a company's actions. "[The book has] all these different little stories about how kind actsa kind wordor just being nice when you want to be mean really actually produce desirable results," Marshall says. Transcript Audio. About Cynthia Marshall Marshall has championed diversity and inclusion within the Dallas Mavericks organization and also during her 36-year career at AT&T. When she was hired as the Dallas Mavericks' CEO, her vision was for the Mavericks organization to become the NBA standard for inclusion and diversity. These next steps are crucial for all of us. But I dont get offended by that. When it comes to leadership, Marshall has real wisdom to share. Turning up with the Mavs CEO Cynthia Marshall. This One Question Will Make You a Better Thinker. Marshall oversees the organizations work-place practices, community events and business operations. The kids shocked reactions serve as a reminder that just because somethings common, that doesnt mean its right. They're not selfish. February 26, 2018. While all the details haven't been finalized, the experience is the perfect example of how "the power of nice" has profound effects in both business and in life. Looking back, Cynthia says she managed to achieve her 100-day plan because she led with intention, insight, inclusion, and inspiration. When Cynthia "Cynt" Marshall was hired as CEO, her vision was for the Mavericks organization to become the NBA standard for inclusion and diversity. We have transformed the culture, she says. After the NBA ruled that all teams are required to play the national anthem once fans are welcomed back into arenas, Cuban said in a statement that he would follow the leagues policy. The Mavericks' leadership went from having no women in permanent leadership positions to a current leadership team that is almost 50 percent women and 47 percent people of color. To receive blog posts like this one straight in your inbox,subscribe to the blog newsletter. they wondered. Mavericks CEO Cynthia Marshall illustration by Shenho Hshieh. Well, first of all, just the physical work environment is different because part of our cultural transformation is that we also wanted a change in the physical work environment, Marshall explained. Cynthia says that men also attend these ERG meetings, which have included sessions on topics like purpose. And we joke about it because, as I said to him, he didn't know me either!". Marshall didnt change the organizational culture at AT&T by herself, and she knew she wouldn't do it alone as the new Mavericks CEO and only black female CEO in the NBA. And at LinkedIn Talent Connect this year, Cynthia outlined just a few of the steps she took to make this possible. Top Review Highlights by Sentiment Pros " Friendly coworkers, fun events, pretty friendly with PTO especially during the off season" (in 3 reviews) Cons There are no cons to display at this time. Our reasoning for presenting offensive logos. The Black community has expressed skepticism toward medical advancements partly because of the Tuskegee Syphilis Study, a government-backed initiative that misled 400 Black sharecroppers into thinking they were receiving treatment when they actually remained untreated test subjects. Cynt Marshall's life built her to becoming Dallas Mavericks CEO | wfaa.com Dallas, TX 42 Jobs Terms of Service Privacy Policy Ad Choices EEO Public File Report FCC Online Public. Since Cynthia took over, the organization also has four new employee resource groups (ERGs), including the Women of the Mavs Empowering Network (WOMEN). If youre wondering the same question, Mark Cuban is the owner of the NBA team the Dallas Mavericks (though you might also know him from Shark Tank). "You have to treat everyone you meet as if they are the most important person in the worldbecause they are. This was originally published in the October issue ofD CEO. "But I don't care that they don't believe it because I did not know who he was! Raised in Richmond, California, Marshall received a full scholarship to attend the University of California, Berkeley to study business administration and human resources management. She discusses surviving colon cancer, her rise in corporate America and other events that helped shape who she is. Prior to joining the Mavs, Marshall founded Marshalling Resources, a consulting firm specializing in Leadership, Diversity & Inclusion, Culture Transformation, and overall optimization of people resources. "We are special," Marshall said, laughing about the setting. Here's the story The Undefeated ran on Marshall in February, when she was hired as interim CEO.] Like CNBC Make It on Facebook. Prior to her joining the Mavs, Marshall founded Marshalling . "I went to school with that brace on my nose from where my dad broke my nose, and three teachers and a principal embraced me. Almost two years after the Sports Illustrated story broke, the Mavericks culture looks a lot different than it once did. "I love this. Some of those included installing a confidential hotline and employee surveys to report concerns, hiring compliance officers to investigate allegations promptly and launching the Women of Mavs Empowering Network to help staff female employees with career development and networking opportunities. She made it clear, she was in charge. Today, any proven incident involving sexual harassment results in termination. Cynthia "Cynt" Marshall, Dallas Mavericks CEO and diversity leader. We never made a decision not to play the national anthem, Marshall said. They shouldn't have to come into a hostile work environment or a place where they can expect to be mistreated. We need to reconnect with and remember those original settings we had as children just coming into this world. "I'm going to go work for a big company, and I'm going to be a big boss in a corporation," she said about the big dreams of her college days. HIGH POINT, N.C., April 27, 2021 - High Point University announces that Cynthia "Cynt" Marshall, the CEO of the Dallas Mavericks NBA team, will deliver Commencement addresses on May 7 and May 8. I cant be the last, and I wont be the last. Shes also created some brand new leadership positions, including hiring a vice president of diversity and inclusion and a chief compliance officer, and rolled out a new employee handbook and performance review process. I love numbers. Cynthia G. Marshall serves as Director of the Company. The motivation to live out her dreams to be the president of something one day came from a painful rejection from a family member while growing up in Richmond, Calif. When I was 15 years old, it was the summer of 1975, Marshall remembered. It needs to be okay for anyone internally to ask, "Are we okay? Because Marshall was a domestic violence victim, a police officer escorted her to school beginning in seventh grade. Go out there and explore life, explore different careers. Feb 26, 2018; Dallas, TX, USA; Dallas Mavericks interim CEO Cynthia Marshall watches the game between the Mavericks and the Indiana Pacers with Mavericks owner Mark Cuban at the American Airlines Center. We are capable, Marshall said. Those qualities became increasingly important in the past year amid challenges with a global pandemic and nation-wide racial injustices. Cynthia's family left Birmingham, Alabama, and traveled to California when she was 3 months old. This council is responsible for things like evaluating the effectiveness of the Mavs ERGs and determining whether more or less are needed. Is this particular process working as well as it could?". During the NBA bubble and in the past week, Marshall explained to team employees and sponsors why the national anthem carries different meanings to some marginalized groups. She wanted to create space in the organization for the next generations of women to lead and succeed. The Mavs also plan to use regular surveys to take a temperature reading on the organization. When I talked to him that day, he was just focused on wanting to make a difference for his employees and wanting to make it a great place to work. Her husband held out the phone and told her it was Mark Cuban asking for her. It was not easy because the team had operated for so long without what I considered to be true, genuine, authentic leadership., If you dream big dreams, have a big vision, and work very hard, you can do anything you want to do in life. You could tell they liked being honored.. As for Marshall, she responds in those moments the way she's responded all her life -- by fighting through the adversity, by not letting the past define her and by building a future on trust. How the CEO of Zoom Room Is Leading the Way in Dog Training and Education, Before Pressing the Layoff Button, Leaders Need to Ask Themselves 1 Question Then Do These 3 Things, 3 Simple Strategies for Coping With Overwork Pressure, Taco Bell Uses This Little-Known Secret to Stay on Top Year After Year. The Mavericks plan to continue this practice for the rest of the season, which has included tributes of essential workers on the arena scoreboard. The interaction gave Marshall a clearer vision for herself and her family. I was totally focused on what I was going to say. Prioritizing women in leadership wasnt just her goal. She said she became determined to be the first person in her family to graduate from a big college and even got her sister on board to do so as well. I realized that some people just have never been exposed to it, Marshall said. She also inherited an organization in crisis, after a Sports Illustrated story revealed rampant sexual harassment, incidents of domestic abuse, and a toxic culture. Watch our How-To Videos to Become a Stathead, Subscribe to Stathead and get access to more data than you can imagine. Our reasoning for presenting offensive logos. Cynthia "Cynt" Marshall. We present them here for purely educational purposes. People know they can speak up and bring a perspective we may not have thought of before. Do you have a sports website? We had a big conference, and I was supposed talk about the project and get everyone juiced up. Marshalls parents moved their family from Birmingham, Ala., to California when she was three months old in hopes to escape the Jim Crow policies in the segregated south. [8] Dallas Mavericks [ edit] In addition to anecdotes, the book gives readers guidance on how to succeed through kindness, with its six "power of nice" principles. Marshall's first book was going to be an inspirational guide for people rocked by cancer. For Dallas Mavericks CEO Cynt Marshall, the path to success has . I was only wearing a half-slip. Upon the company naming its first Chief Inclusion Officer in June 2017, Marshall worked . Start Sleeping With Soap In Your Bed Tonight, Colorado Pre-K Program now accepting applications, Massive fire caused estimated $700,000 damage in Aberdeen, Checking out the Milwaukee County Historial Society, Aspiring musician killed in drive-by shooting in San Diego, Water Gremlin served with dozens of lawsuits alleging cancer, chronic illness, wrongful death, Failed GOP candidate arrested in shooting homes of Democrats in Albuquerque. For more of the incredible lessons learned along Cynt Marshall's inspiring journey, watch the hour-plus webinar. Coworkers need to be a family, and navigating a family is often difficult but rewarding. Today, 50% are women and 47% are people of color, according to a Mavericks spokesperson.). So why not just be nice to everyone. Dallas Mavericks CEO Cynt Marshall is a big believer in people-first leadership, but as she explained to me recently, before she could help her team bring all of themselves to work, she first needed to learn to bring her own unique experience, values, and personality into her work as well. In addition, she holds honorary doctorate of humane letters degrees from Livingstone College and Bennett College. Thank you for your cooperation. The NBA was really pushing for us to go to CDC.gov and do our homework, and I did that.. It's not an easy discussion, but it was an important one.. In this episode of Yahoo Finance Presents, Dallas Mavericks CEO Cynthia "Cynt" Marshall sat down with Yahoo Finance's Akiko Fujita to discuss executives' roles in sports in harboring diversity and . With the 61-year-old Marshall becoming the first Black female CEO of an NBA franchise, she ensured changes in varying ways. And that's why anyone who gets hired or promoted by Marshall to a leadership role gets a copy of the 2006 business book, "The Power of Nice: How to Conquer the Business World with Kindness.". "The Power of Nice"was written by two advertising executives who tell real-life stories about people (including some celebrities) using positive tactics and acts of kindness to succeed. 2022-23 Salary Cap: $123,655,000 ( Salary Cap History) Largest Guarantee: Luka Doni ($215,159,700) Color Key: Player Option, Team Option. Intended Audience: Beginner (Committing to I&D), Senior-Level (Elevating DEI), Intermediate (Fostering DEI) Session seating is first come, first served. She then retired in 2017 to launch her own consulting firm, Marshalling Resources. Marshall graduated from the University of California-Berkeley with degrees in Business Administration and Human Resources Management and holds four honorary Doctorate degrees. Lead Copywriter, Global Impact @ LinkedIn. Cuban also believes Marshalls greatest asset to the team is her ability to create a unified culture that people enjoy working within, adding She gets people to work hard and smart!. I didnt know who he was, Marshall told USA TODAY Sports about Cuban. The result was a culture in which women felt unsafe at work prompting many to walk out the door. Years later, I was helping AT&T ring the bell on Wall Street, and I looked up and I saw that Wall Street sign, Marshall recalled. To achieve it in 100 days, Cynthia outlined six core values that Mavs employees can live by. CEO of the Dallas Mavericks. That energy impacts others and will have a multiplier effect, which eventually find its way back to you, "often exponentially," the book says. My mom and my dad divorced that summer. As the Mavericks Rebuild, New CEO Cynthia Marshall Cleans Up the Front Office. This is consulting company that specializes in Diversity, Leadership, and Culture Transformation. Copyright 2000-2023 Sports Reference LLC. She broke the barriers with the help of a lot of people. So, I had to go back and get it., Looking ahead: We have so many fabulous people at the Dallas Mavericks. Can't touch the . Sports Illustrated detailing various sexual harassment and domestic violence allegations within the Mavericks' organization, Cuban decided for the Mavericks not to play the national anthem during their first 12 regular-season home games in a mostly empty arena, NBAs efforts to encourage the general public to receive the COVID-19 vaccine, The Black community has expressed skepticism toward medical advancements, NBAcoaches and players have expressed mixed feelings for receiving the vaccine, Your California Privacy Rights/Privacy Policy. Since then, Mavericks coach Rick Carlisle described Marshall as one of the great leaders that Ive ever been around and has transformed this organization into one of the great examples of equality and diversity.. She's arguably the woman who saved the Dallas Mavericks franchise. Cynthia "Cynt" Marshall was born in Alabama, but her family moved to Richmond, California when her parents decided they did not want to raise their children in the Jim Crow South. Marshall said her biggest accomplishment is having the leadership team and her executive team on the same page in order to fulfill their workplace promise. Years after her family's move, the 16th Street Baptist Church down the street from her former home was bombed in a racist attack. Ive learned it and Ive lived it., Fun Fact: I am a true math geek. Marshall had worked for 36 years at AT&T, a place where she had leadership roles aimed at improving diversity and work-place culture practices. But Marshall, 60 . Theyre enjoying success on the court, too. Are You Asking It Already? We need to start making the right decision every day. The takeaways she learned in her 40-year career at AT&T and now leading an NBA team. Cynt Marshall has been a dynamic force for inclusion and diversity within the Mavericks organization and over a 36-year career at AT&T. When Marshall was hired as new the CEO of the Mavs in March 2018, she set her sights on a culture transformation. You can tell they really need this break, Marshall said. I had a big job. "Dream, focus, pray and act. 4 seed in the Western Conference at 46-29, just two games behind the third-place Golden State Warriors. "I'm definitely excited to have her on board," Barnes said. I was only wearing a half-slip. When she first worked at AT&T at 21 years old in 1981, Marshall said she was told to take her braids out and not to wear red shoes. The Mavs completed that plan in August setting a new standard for NBA teams in the. It's crazy," Marshall tells CNBC Make It. The Mavericks introduced Cynthia Marshall as their interim CEO on Monday, after the former chief diversity officer and vice president of human resources at AT&T was recruited by owner Mark Cuban . Speaker Cynthia Marshall established her reputation as an AT&T officer several years ago. Its that simple, Marshall said. It's so exciting right now. Berkeley alumna Cynthia Marshall took over as CEO of the Dallas Mavericks this year becoming the first African-American female CEO in the NBA. All-Star Luka Doncic and the Mavs entered Mondays action as the No. "We haven't regressed," she said. "[The book] made me feel good about the fact that people have said I was nice. Entrepreneur and its related marks are registered trademarks of Entrepreneur Media Inc. 10 Leadership Lessons from Waze CEO Noam Bardin, Free On-Demand Webinar: Making History as the NBA's First Black Female CEO. With the Mavericks, Marshall has focused on hiring a diverse and inclusive executive team. Marshall observed that her background contributed toward receiving 13 different job offers after graduating. I got in the car, pulled out of my driveway, and about 10 minutes later I realized I had forgotten to put on my skirt. Marshall reported she and her husband felt fine shortly afterwards. Marshall worked in executive roles at AT&T for 36 years, where she focused on improving diversity and workplace behavior. The previous culture had left female employees wary, with many quietly passing on warnings about serial harassers to keep their coworkers safe. Your billing zip code determines what is available to you. Being kind should be automatic in every day gestures in and outside of the office. Marshall has a real knack for learning the right lessons from the setbacks she's had to endure in her life. Details about . Zero-tolerance policies do have the potential to backfire, making some employees less likely to report harassment for fear of costing someone their job. She then retired in 2017 to launch her own. She settled on University of California in Berkeley both because of its proximity to home and opportunities. She says the process is challenging, but its also fulfilling. In fact, he had some words that were much harsher than that and said pretty much we'd make our money on the street.. We have tools and resources that can help you use sports data. Theyve just bought into a winning spirit. When Mark called Cynthia, the Mavs had just undergone a highly publicized scandal involving allegations of sexual harassment and a toxic workplace culture. She narrowed on Pacific Bell, which was part of AT&T, and led to an accomplished 36-year-old career there where she climbed the leadership ranks. To keep tabs on the cultural transformation, Cynthia also established an inclusion council. Performance & security by Cloudflare. If somebody is willing enough and brave enough to come up whether theyre admitting or not that theyve never been exposed to an African American person or Black hair or whatever, then Im not offended by that. The Mavs CEO takes inspiration from her mother and loves a good PSL. Marshall has invited medical experts to address team employees about how COVID-19 has affected the Black community. (There were no women or people of color on the Mavericks' leadership team when Marshall started.. After accepting Cubans offer to oversee significant change, Marshall instituted a 100-day plan that focused on culturally transforming the Mavericks. Marshall accepted. She had been diagnosed with stage 3 invasive colon cancer one lymph node away from stage 4 just days. Why Applying Constant Pressure on Yourself Can Significantly Improve Your Productivity and Success, 6 Secret Tools for Flying First Class (Without Paying Full Price). At the time the book was published, Marshall was a senior executive at AT&T in Silicon Valley. Her vision was for the Mavericks organization to become the NBA . Less than a year into her retirement from being the SVP of HR at AT&T, Cynthia Marshalls phone began to ring. I just love everything they represent around teamwork. As Cuban wrote in an e-mail, she was able to provide perspectives that I didn't have. All of the toxic, racist behavior we need to actively eradicate from this culture every day is insidious. Along the way, she married the love of her life, Kenny. Marshall has a real knack for learning the right lessons from the setbacks she's had to endure in her life. Doncic highlighted his 56th career triple-double with, OKLAHOMA CITY (AP) Shai Gilgeous-Alexander scored 33 points, and the Oklahoma City Thunder beat the Dallas Mavericks 120-109 on Sunday night. allegations of sexual harassment and a toxic workplace culture. Ive learned it and Ive lived it., I am a true math geek. In their research for the book, the authors of "The Power of Nice" found that a common mistake people make in business is assuming they only have to be nice to people who hold power. Cynt Marshall has been a dynamic force for inclusion and diversity within the Mavericks organization and over a 36-year career at AT&T. When Marshall was hired as new the CEO of the Mavs in March 2018, she set her sights on a culture transformation. But we also loudly hear the voices of those who feel that the anthem does not represent them., Marshall supported Cubans decision even though she has personally stood for the anthem ever since she was a child. "I know some people don't believe that," Marshall said, laughing once more. The Dallas Mavericks have interest in signing Christian Wood to a two-year, $36 million extension, sources tell Tim MacMahon of ESPN. Cynt Marshall has been the CEO of the Dallas Mavericks since 2018. the official stats partner of the NBA. The job offer came from Dallas Mavericks owner Mark Cuban. Please include what you were doing when this page came up and the Cloudflare Ray ID found at the bottom of this page. Cynthia Marshall, CEO of the Dallas Mavericks. When Cynthia first arrived at the Mavs, women were not always earning the same amount as men for equal work. Life wants us to keep going even when it simultaneously ruins our year. In February of 2018, she became the first Black female CEO in the history of the National Basketball Association. But often people who don't have power eventually come to get it. "The power of nice is not about running around manically smiling and doing everyone's bidding, all the while calculating what you'll get in return," the book says. When she was hired, she envisioned the Mavericks organization setting the National Basketball Association (NBA) standard regarding diversity and inclusion. So Marshall talked to her concerned adult children about the benefits of taking the vaccine. You never know when you will cross paths with someone again in life, so make it habit to show acts of kindness to everyone you interact whether its at a coffee shop or on a work elevator. I just didnt know who he was.. Stay up to speed on DFWs fast-moving business community with weekly news reports, interviews, and insights. ; Cynt & quot ; Barnes said setting the National Basketball Association and inappropriate at... Diversity leader Marshall was a domestic violence victim, a police officer escorted her to school beginning in seventh.. A reminder that just because somethings common, that doesnt mean its right speaker Marshall! Space in the s the story the Undefeated ran on Marshall in,. As it could? `` extension, sources tell Tim MacMahon of ESPN a... This year, Cynthia outlined six core values that Mavs employees can by., insight, inclusion, and traveled to California when she was months! 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